A few days ago, Lucknow warmly hosted the UP T20 League. With such a significant event in the city, how could one of the top management institutes in Lucknow miss the opportunity to showcase its acumen? This was a golden opportunity for our students to collaborate with Raindrop Event Craft LLP. Alongside an exciting cricket match, they engaged in immersive, hands-on learning, coordination, and management.
The match was thrilling, and so was the preparation for it. Behind the excitement of such an event were a dedicated group of people who worked for months, managing even the minutest details, from logistical planning to flawless execution. Our students
gained invaluable experience by working alongside seasoned event professionals, learning to manage tight timelines and ensure a seamless event flow.

Learning from Industry Experts

Under the guidance of industry experts from Raindrop Event Craft LLP, our students witnessed firsthand how theory translates into practice in the field. They experienced the pressure and excitement of producing a large-scale event, which tested their
problem-solving abilities and helped them sharpen essential skills such as teamwork, communication, and leadership.

Practical experience offers insights that are often absent from textbooks, especially when it comes to the unforeseen challenges that arise. At IEM, our focus is always on practical learning outside the classroom. The pressure of an event is a true test of
one’s management capabilities, which fosters real leadership among our students.

This experience provided a firsthand look at the dynamic and fast-paced world of event production. Students took on a variety of responsibilities- handling live audience arrangements, coordinating with players and staff, managing digital displays, and ensuring that every element of the event ran smoothly.

A Launchpad for Future Professionals

For many students, this experience served as a gateway to their future careers. Exposure to various types of events allows students to learn about the intricacies involved and explore potential areas of expertise. Taking the UP T20 League as an example, numerous departments operate behind the scenes, including catering, public management, technical teams, crisis management teams, and more. By learning the basics of event management, students also gained exposure to different
departments, helping them identify where they might excel.
Additionally, students had the chance to network and showcase their expertise directly in the professional world. Working at such a high-profile event not only enhanced their resumes but also helped them build meaningful industry connections.
Several students received job offers and internship opportunities, further accelerating
their career growth.
To the outside world, it may have been just another T20 match, but at IEM, we view these events- whether large or small- as significant opportunities for our students. They serve as a platform for learning and stepping into the professional realm. At the
Institute of Event Management (IEM), we are committed to providing practical exposure that prepares our students for real-world challenges, and this opportunity is a testament to our dedication.
We are incredibly proud of our students for their hard work and professionalism during the league. Their passion and enthusiasm truly shone through, and we are confident that this experience will inspire their aspirations to become leaders in the
event industry.
Stay tuned as we continue to provide our students with more opportunities to excel and grow!